Friday, 29 April 2016 21:41

Peach Tree: A new name in Luxury Furniture

Peachtree is the new entrant in luxury furniture that recently launched its third store in Noida’s Garden Galleria. The store offers modern urban lifestyle with conventional Indian strength from the house of Peachtree Home Accents Pvt Ltd, a multi award winning exporters and manufacturer. With its presence in Delhi, Gurgaon and Noida, it has boosted its pan-India journey to tap on the growing demand for modern furniture. It aims at increasing the number of stores to 10 by this year end. Peachtree focuses on creating furniture and accessories that are modern and contemporary in design, the brand aims to attract the young and the young-at-heart.

 Peachtree is a click and mortar model so that buyers can ‘touch and feel’ the furniture and can also enjoy the convenience of online platform. The USP of Peachtree remains in the fact that all its furniture will be manufactured in India with traditional India strength. A versatile approach in the use of materials and products with smart features would enhance the usability.

On the occasion of the launch, Mr Sharad Jain, MD of Peachtree Home Accents Pvt Ltd. “We are delighted to launch Peachtree stores in NCR which will cater to the taste and aspirations of rising urban India which wants modern, affordable and quality furniture with conventional Indian strength,”

Talking about the USP of Peachtree, Mr Jain pointed out that majority of existing brands are mostly offering imported furniture from China and Malaysia and the durability as well quality is often a question mark. But Peachtree will be offering modern lifestyle furniture which are made in India with traditional strengths and affordability. “India is exporting furniture and furnishing to USA, Europe, Australia and many more countries. But due to low awareness or non-availability, quality branded Indian furniture is not available to our own people. We plan to plug this gap and bring a new experience to home utility buyers,” said Mr Jain.

 

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