Maserati races now to Mumbai
Luxury car Maserati will be now sold officially in Mumbai. With its official entry into the Indian city whose population is highlighted by the several Indian actors and actresses the car will be finding space on traffic tight road with other luxury cars like Porche and Audi among others. It opened its dealership with Group Planet Petal.
While this is Maserati’s first dealership in India’s West, it is the company’s third dealership in India following the official opening of its New Delhi and Bengaluru dealerships in September and November last year. The cutting edge showroom is located in the heart of Mumbai at the new Taj Hotel at Santacruz, situated in the airport zone.
The showroom displays up to five cars which can include exclusive collection of iconic Maserati models: the Trident brand’s flagship - the Quattroporte, its latest Sports Executive sedan – the Ghibli, as well as the sports coupe and cabriolet – the Maserati GranTurismo and GranCabrio. The luxurious showroom, worth 2 million USD, is a state of the art facility centrally located in Mumbai. It hosts an ultramodern visitor lounge, which introduces clients to Maserati’s history and also comprises a section for exclusive Maserati merchandising items as well as a configurator area, where clients can customize their new vehicle.
The iconic car has its workshop in Marol, Andheri East, at a distance of around 3 kms from the main showroom. The 10,000 sq feet facility houses 6 work bays, a parts warehouse and is equipped with all high-tech tools and equipment required for servicing the entire Maserati range of cars.
While announcing the dealership Bojan Jankulovski, Head of Operations for India, said “We believe that the Western market with its cosmopolitan and contemporary audience provides a tremendous opportunity for an exclusive brand like ours and Mumbai in particular is already home to some of the most reknowned luxury names in the world. The location of the dealership, at the luxurious Taj Santacruz, too was chosen with the DNA of Maserati in mind.”
Elaborating on the partnership, Sukhbir Bagga, Managing Director of Group Planet Petal (GPP) said, “We aim to provide our sophisticated client base in Mumbai with an unparalleled experience in sales and after sales service.” Maserati officially re-entered the Indian market in synergy with Fiat Chrysler Automobiles India (FCAI) in July 2015.
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